As a freelance developer and UI/UX designer, Sarah Kelsey needed a professional portfolio website to showcase her skills, highlight past work, and attract clients in the U.S. tech and design space. The challenge was to design a site that balanced visual creativity with professional credibility, while making it easy for potential clients to reach out.
1. Align – Research & Design
We studied top freelancer and design portfolio websites to craft a clean, modern design that reflects Sarah’s personality and professionalism. The layout was structured around case studies, services, and an engaging personal brand story.
2. Architect – Development & Code
The site was developed in WordPress with Elementor, ensuring smooth performance, responsive design, and easy content updates. A strong focus was given to portfolio presentation and service clarity.
3. Automate – Smart Tools & Efficiency
We integrated contact forms and scheduling options, reducing back-and-forth communication and helping Sarah save time when engaging with potential clients.
4. Amplify – Growth & Visibility
The website was optimized for keywords like “freelance UI/UX designer in Columbia Maryland” and “freelance web developer US.” This boosted Sarah’s local visibility and improved her chances of being discovered by startups and businesses seeking design talent.
A professional portfolio website that positions Sarah as a credible UI/UX expert
Easier client communication via inquiry forms and scheduling tools
Improved local SEO visibility in Columbia, Maryland
Stronger personal branding to attract U.S. and global clients